Marketing Excellence Presentation: Brand Your Methodology and Yourself as a Thought-Leader (part 8)

 

An important credibility influencer is the concept of you and your company becoming branded as a “thought-leader.” Brand your methodology and executives to create Buzz and Stand Out from the Crowd with these Tactics:

• Viral effect from videos, campaigns, etc.
• Speaking events
• Brand your methodology and promote it in industry journals and trade shows
• Blogging