Revenue Growth Planning for 2014

HAPPY NEW YEARS FROM EPHOR GROUP!

Select high growth industries (such as energy, technology, professional services, and healthcare) managed to record solid gains in 2013 while the overall economy moved ahead sluggishly.

In 2014 economic forecasters predict a tough but manageable economy with incremental growth. For lifestyle small businesses, higher taxes, lack of technology infrastructure, and rising health care expenses will stall small business growth. While certain local regions remain economically stagnant, the gains from 2013 hold the promise of steady growth for those with momentum.

Within the technology, professional services, and healthcare sectors; the future continues to be bifurcated into two groups: those that built a strong economic foundation and those that survived but delayed infrastructure investments required for growth. The economic forecast calls for market bifurcation into market leaders and laggards.

For B2B solution providers the brand is becoming more important than innovation, and even more important than thought leadership. The marginalization of thought leaders will continue to expand as traditional communications are marginalized.  It is clear to us that having a reputation as a branded leader coupled with a commitment to evolving your portfolio model is a requirement for growth and expansion.

Successful growth requires policies that support growth.

• “Darwin said that it’s not the fastest or strongest that survive. It’s the ones most adaptive to change.” Constant adaption, innovation, and reinvention centered around the customer is key to sustained growth. Customer centric operating models will require:
• Lifecycle revenue management vs. silos of sales and account management.
• Analytics based decision making.
• “exponential technology innovation
• Capital deployment efficient companies well suited for expansion.
• Higher gross profit margins than competitors through better labor operating efficiencies.
• The future workforce will be built upon competencies. Professionals will be evaluated by their competencies.

Have a prosperous 2014!