With Easter around the corner, we’ve been in the spirit of discovery and what better time for a surprise?
We recently dug into the partner ecosystems of Sage Intacct and NetSuite, expecting to find hundreds of firms vying for the top. But after sorting by revenue and market share across North America, what we found was surprisingly a much more focused field shaped by a few big players and a long-tail of small shops.
We mapped the top 10 private vs top 10 investor backed firms for each platform here’s what we found.
Download PictureBlogPostNetSuitevsSageIntacctMarketplacePartnersLandscapeanalysis.png (1270.0K)
Investor backed firms are scaling fast but strong private players like myWorkforceGo, Venn Technology, ORBA's Cloud CFO Services, Seller Universe, SuiteDynamics, and Jade Global show that private/bootstrapped growth is still very much alive.
Beyond the Top 10, what the full landscape tells us...
Despite the size of these ecosystems, they’re shaped by a surprising small number of high-performing firms. Here’s what the broader market looks like:
NetSuite marketplace partners (as of Jan 2025)
- 315 private firms
- 108 investor-backed
- $43.9B total revenue
- $13.6B total funding
- 15.86% YoY employee growth
Sage Intacct marketplace partners (as of Jan 2025)
- 133 private firms
- 103 investor-backed
- $24.9B total revenue
- $11.1B total funding
- 1% YoY employee growth
A quick fun fact before we take you to the final takeaway...
Both platforms are backed by enterprise giants – Oracle (NetSuite) and Sage Group plc (Intacct) but their ecosystem behave very differently. NetSuite’s bigger and more growth-focused, while Sage Intacct is tighter industry vertical niches tuned for operational control.
Finally, just like an easter egg hunt, we expect chaos with hundreds of firms and endless options, but instead, we found a clean, competitive map dominated by few powerful players, where scale, funding and firm type shape who leads and who follow.
We’ll be cracking open more market insights soon, so stay tuned!
Reference materials citation:
📌 A Quick Fun Fact
Both platforms are backed by enterprise giants—Oracle (NetSuite) and Sage Group plc (Intacct)—but their ecosystems exhibit distinct characteristics:
Download NetSuitePartnersMarketMapLandscape25.png (185.2K)
NetSuite: Expansive and Growth-Oriented
- Partner Network Size: NetSuite boasts a substantial partner network, with 315 private firms and 108 investor-backed firms as of February 2025.
- Revenue and Funding: The total revenue generated by NetSuite partners stands at $43.9 billion, with total funding reaching $13.6 billion.
- Workforce and Growth: The ecosystem employs over 5 million individuals, experiencing a 15.86% year-over-year employee growth rate.
- Market Expansion: The NetSuite partners market is projected to grow from USD 0.14 billion in 2023 to USD 0.29 billion by 2032, exhibiting a CAGR of 8.2% .Business Research Insights
https://docsend.com/view/zjrzj683sdie7gfx
Sage Intacct: Focused on Operational Efficiency
- Partner Network Size: Sage Intacct's partner network comprises 133 private firms and 103 investor-backed firms as of January 2025.
- Revenue and Funding: The total revenue among Sage Intacct partners is $24.9 billion, with total funding amounting to $11.1 billion.
- Workforce and Growth: The ecosystem employs approximately 387,000 individuals, with a modest 0.10% year-over-year employee growth rate.
- Operational Focus: Sage Intacct emphasizes operational efficiency, offering features like automated workflows and real-time dashboards to streamline processes
https://www.btpartners.com/sage-intacct
https://www.businessresearchinsights.com/market-reports/netsuite-partners-market-109318